To MS Schippers customers stable hygiene is paramount. To leave the stable and take receipt of a delivery means that a farmer has to change clothes, disinfect, etc. MS Schippers helps customers not to forget anything for their order using relevant recommendations. When an item is added to the cart, a pop-up is displayed with high quality recommendations. Also on the cart page, relevant products are shown. Unburden your customer and make sure they have everything they need.
Higher customer satisfaction and higher order values
High quality recommendations are very helpful to customers; the webshop makes ordering so much easier. B2B customers are expert users and know products very well. They can judge in an instant if the recommendations are any good. When they are not, it causes annoyance. When they are, these recommendations convert very well. For customers, it is the most convenient way to complete an order. For you it is a pathway to higher conversion rates, higher order values and a higher share-of-wallet.
How does it work? SPARQUE’s unique Build-your-own-algorithm feature ensures the MS Schippers e-commerce team can get it exactly right. Order data is used to offer recommendations that fit the customers’ order history, that are cross sold to other customers in the same customer segment and since seasons are important in agriculture, that fit the current season.